About
I’m Head of Content at Zalando in Berlin. I set the brand’s content direction and run the team that makes its series and franchises, including 90+ with the German and Belgian football federations and Stories on Zalando with Highsnobiety.
Before Zalando I was a journalist. I studied magazine journalism in Sheffield, wrote for VICE and others, and at Highsnobiety launched and edited its Life section.
I joined Zalando in 2020 and launched Stories on Zalando in 2023. It won a Bronze Lovie Award in 2025.
I’m from the north of England and have lived in Berlin since 2014. I run marathons.
If you’d like to talk, write to me.
This is my own site. Zalando and the partners named here did not publish it.